LilianaCastro

Speaking

Liliana Castro speaks and moderates conversations on communication, entrepreneurship and women in leadership. Drawing on more than 15 years of experience, she explores the role of communication in how companies explain their work, build credibility and develop relationships.

Her sessions combine perspectives from agency leadership with experience working alongside founders and building communities within the technology ecosystem.

Talks and Workshop

01

Talk

Authority Before the Pitch

How founders build credibility before their next business conversation

Long before a pitch, a founder’s public voice helps shape how people understand their company. In this talk, Liliana explores how founders can build credibility through a clear point of view, consistent messages and evidence that supports what they say.

She shares an approach to deciding what to communicate, who needs to hear it and where to contribute, connecting the founder’s perspective with the company’s positioning.

For
Founders, CEOs and technology leaders.
02

Workshop

Make Your Startup Known

Strategic messages that explain the problem, the project and its relevance

A hands-on workshop that helps startups clarify the problem they solve, define their strategic messages and identify what each audience needs to understand.

Working on their own projects, participants connect messages to specific audiences and supporting evidence, then test how clearly they explain their startup’s relevance. Each team leaves with a messaging framework they can continue to develop.

For
Startup teams, incubated projects and entrepreneurship programmes.
Liliana Castro during workshop
03

Talk

The Invisible Work

The work behind a client’s moment in the spotlight

Behind every interview, launch or moment on stage lies work that rarely reaches the public. In this talk, Liliana explores the questions, drafts, relationships and decisions that help clients take centre stage.

Through stories from behind the scenes of communications, she reflects on creative judgement, collaboration and the care involved in creating the conditions for someone else to succeed.

For
Communications and creative professionals, event teams and students.
Liliana Castro during talk

Speaking Enquiries

For speaking invitations, workshops and panel moderation, please get in touch with details of the event, audience and proposed date.